Swiss Military Consumer Goods has signed a Memorandum of Understanding (MoU) with Flipkart India to exclusively promote, market and sell the products of the company i.e. Luggage and Travel Accessories, under sub-category brands other than ‘Swiss Military’ through their website i.e. www.flipkart.com.
As the management is focused and committed towards creating a growth-oriented business model, this arrangement will help the company to expand its business horizons towards other brands of the company. The management is expecting considerable numbers in terms of turnover and also the subsequent noteworthy presence on a leading online marketplace of the country, which will help in unlocking the valuation in the longer run for the company and its stakeholders.
Swiss Military Consumer Goods is primarily engaged in the business of promoting, marketing and selling lifestyle products under the brand ‘Swiss Military’.